Profile PictureAlexandra Allen

Course Building Cheat Sheet

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Building a course is overwhelming. If you do it wrong, you'll compromise your credibility.

But you don't have to become a learning expert. You just need the fundamentals to get started. Here's a Course Building Cheat Sheet to help you do that.

You'll benefit from tips to:

🧠 Remember the fundamentals

🎯 Maximize student learning

📣  Nail your marketing

🤝  Foster connection and community

🔥 Get more of my resources

These tips will help you build an awesome course in 2022—I guarantee it.

For more killer course building resources, subscribe to my newsletter.


Why you should listen to me

I've helped over 50 entrepreneurs and creators launch and scale courses. I’ve been Head TA for Maven’s Course Accelerator, a mentor for Write of Passage (the top online writing course), and designed and delivered programs at a startup incubator called District 3. I studied Learning Design and Tech at Harvard Extension School, and I’ve worked in Canada, the UK, Australia, and France, serving international teams across the globe.

For more info, connect with me on Twitter and LinkedIn.


Testimonials about my work helping course builders

“Alexandra is a MACHINE. She’s been a go-to resource for course creators in the Write of Passage community and was Head TA for Maven’s course accelerator, where she drove operations, and coached entrepreneurs and creators on everything from how to differentiate and structure a course, to the intricate details of designing effective learning sessions and prompts. Alexandra’s great energy and organizational skills make her an excellent facilitator and course building coach. I’m a huge fan of hers.”

—Christine Carillo, Executive Coach for CEOs & Entrepreneur, runs a course called The 20 Hour CEO

"Alexandra was Head TA when I took Maven's course on How to Build a Cohort-Based Course. From that, my partner Chris and I launched the Newsletter Launchpad in which Alexandra continued to help us and advise us even after we launched it. 

I also had the opportunity to learn from Alexandra's Mentor sessions in David Perell's Write of Passage course (the top online course for writing - they get hundreds of applications for mentor spots).  She's great at translating learning principles into easy-to-understand mental models. She's invested in those she works with and always goes the extra mile to make sure you feel happy and confident about your course."

—Louie Bacaj, Engineer turned Entrepreneur, runs a course called Newsletter Launchpad

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Course Building Cheat Sheet

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